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F FOA
Mortgage

From borrower intent to closing-ready loan, without the chase.

FOA captures borrower intent the moment it appears, qualifies leads instantly, and moves every loan through application, documents, and milestones — so brokers spend their time advising, not chasing paperwork.

Hermes — FOA loan deskLive
Voice SMS Email Chat
Borrower text captured“What rate could I get on a refi?”
0:01
Intent · prequalifyConversational pre-qual started
0:02
Pre-qual complete → routed to brokerQualified borrower handed off with full context
0:04
24/7engagement
speed-to-lead
App→Closetracked
What FOA does

A brokerage with an autonomous back office.

Intent capture

Catch borrower interest from every channel and respond before the lead cools.

Instant qualification

Pre-qualify borrowers conversationally and route the ready ones to a broker.

Loan shepherding

Drive each file through documents, conditions, and milestones to a clean close.

Capture

Meet borrowers at the moment of intent.

Rate-shoppers move fast. FOA engages instantly across SMS, email, and web, so the first responder — you — wins the loan.

  • Instant multi-channel engagement
  • Speed-to-lead that beats the field
  • Intent scored and prioritized
Qualify

Separate ready borrowers from tire-kickers.

Hermes runs a conversational pre-qualification and hands brokers only the borrowers worth their time.

  • Conversational pre-qualification
  • Auto-prioritized pipeline
  • Clean handoff to the broker
Close

Shepherd every file to the finish.

From application to conditions to close, FOA chases documents and tracks milestones so loans don’t stall.

  • Document & condition collection
  • Milestone tracking to close
  • Fewer fallouts, faster funding
Powered by Hermes

Hermes, fluent in mortgage.

FOA runs on the shared Phiphygital core, taught loan vocabulary, compliance, and the milestones of a transaction from application to funding.

24/7
borrower engagement
faster speed-to-lead
0
leads lost to slow follow-up
App→Close
full loan lifecycle tracked

See FOA in action.

Book a live demo and watch Hermes run a real mortgage workflow end to end — or talk to sales about rollout.